Become an Head of Marketing and PR with Koltiva!
Do you believe in never ending innovation?
Who are we?Koltiva AG is an integrated agriculture technology company that provides tailor-made software solutions and services for end-to-end business processes. Established in 2013 in Indonesia, and incorporated 2017 in Switzerland, our game changing solutions are successfully used by our clients and its suppliers in 28 countries.
What do we do?Through our proven end-to-end software solutions and services, we help improve operational efficiency, significantly reduce costs and supply chain risks, increase producer's profitability and develop sustainable production and trade in food- and non-food value chains.
Do you belong with Koltiva?
Who is the Koltiva Head of Marketing and PR?
The Head of Marketing and Public Relationis responsible for communicating key messages and promoting a positive image of a company. This role will be the strategic arm of the company that will orchestrate the whole marketing communication and PR efforts to shape and drive the brand image through public relations and marketing activities. You will directly report to the CMO and work closely with the Head of Digital Marketing, Product Marketing and Brand & Creative Manager.
What are the key responsibilities of the Head of Marketing and PR?
Responsibilities and Duties
The Head of Marketing and Public Relationis responsible forMaximizing brand presence on various channels (e.g., web, event), Cultivating and maintaining relationships with media, Specific responsibilities in this role include:
- Work with internal stakeholders to formulate the company story and craft messaging in response to new competitive positioning, press releases, etc.
- Expand company awareness through the press, social media, events and other content channels.
- Ensure that the marketing message is presented on the corporate website in a visually compelling way.
- Own the consistency of all touch points along the buyer's journey, with a particular focus on customer engagement and happiness.
- Create and develop an impactful partnership, advertising, sponsorship strategy to drive brand image and awareness, as well as push commercial targets and provide value for our partners.
- Proactively identify additional marketing opportunities and strategies to drive customer value.
- Improve relationships with mediaand cultivate new contacts within business and industry media.
- Improve product brand awareness by utilizing SEO.
- Work with the head of digital marketing to meet the goals of improving our SEO, and blog activity by the search engines to keep up to date with changes.
- Minimum bachelor&rsquos degree in any major. Preferred in marketing management.
- Proven experience in product marketing (minimum 5 years of experience required).
- Proven working experience in public relations required.
- Proven track record designing and executing successful public relations campaigns at both a local and national level.
- Strong relationships with both local and national business and industry media outlets
- Experience in acting as a company spokesperson comfortable and skilled in both broadcast and print media interviews.
- Excellent communication skills.
- Have critical thinking skills and result oriented.
- Understanding ofAgri-tech is a plus.
- Experience in B2B is a plus.
How do you apply?
Please kindly submit your most updated resume to firstname.lastname@example.org with subject: "Head of Marketing and PR".